The Norwegian forestry industry is undergoing a transformative modernization phase, driven by advancements in technology. This allows for a more efficient and innovative approach to managing forest operations. A new generation of forest owners are now taking a more strategic approach to ownership and management. Additionally, employees have begun to expect and demand more advanced technology in their workplace. The tools and technology now available enable companies to collect data that can be used to optimize operations and drive better results. Cartagena and Microsoft are leading the way in providing technology solutions that bring all of these elements together, ultimately making our customers more efficient and productive